Two things.
One: For a long time I've wanted to design a t-shirt with a little person popping out of the pocket.
Two: For a long time my mom and I have been thinking about starting a little business printing t-shirts for various niche markets/groups of people. The first one we picked is the vegan/vegetarian crowd.
I don't want the message to come off all stuck up how a lot of the vegan t's seem to... so I'm thinking of eliminating the word vegan on the pocket, and just doing a V (that way people can talk about it if someone asks them what it means, otherwise no one feels like they're being advertised to). That's what I tested out in the second image.
What do you all think??
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